Wednesday, January 28, 2009

Concept Statement and Audience Persona

Concept Statements


In the dream it feels as if it has a lovely meaning too lovely to put into words, which makes the dream so beautiful that you are always wishing you could go into that mystical dream again. To satisfy the need to relive the heroic adventure where good conquers evil with the power of faith and determination. 


A feeling or great liking for something beautiful and unusual. As if you were put under a magical spell that allows you to face danger without showing fear and to discover an adventurous imagination through the eyes of a child.


A glorious discovery of magic and adventure in a setting other than a real world opens a courageous door in the mind of a faithful and heroic person. Once it is closed they are always wishing how to get into the dream again, where evil was conquered by good.


Audience Persona


Olivia is a 10 year old girl who has always been very interested in girly things and loves playing dress up with her younger sister. She is very active and always has to be occupied with some type of fun activity. Shes in the 4th grade and loves going to school to socialize and learn about subjects of her interest. Everyday her teacher makes the class read for twenty minutes. Those twenty minutes are almost torture for Olivia because she can never focus longer than 5 minutes on her book. She has a tough time finding a book that she is willing to read and keep her interested until its finished. One day at the library she came across a section of fantasy novels. Olivia loved to use her imagination, so she thought that this genre would maybe solve her reading problem. Since then she has started a fantasy series called The Chronicles of Narnia. She is very interested and can barely take a break from reading until all seven are complete.

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